What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Process Improvement Is Job No. 1 At Firefighters First
May 6, 2024
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Five specialists embedded across various departments spot opportunities to improve workflow and the member experience.
The Buzz Explained: How Credit Unions Are Set To Triple Deposits In 2024
April 29, 2024
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Hundreds of credit unions are changing their product roadmaps to increase deposit growth by using their community affinity and prioritizing digital experiences for millions of members that the younger generations demand. New, popular solutions allow credit unions to reach younger, more engaged members, empowering them to achieve financial wellness and make an impact in their community through everyday banking.
Low Battery? These Credit Unions Can Help.
April 22, 2024
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Rising electric vehicle usage has led some institutions to install electric vehicle charging stations at branches. The move could help both the planet and the bottom line.
3 Ways Credit Unions Can Compete With Banks Without Cutting Into Margins
April 22, 2024
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The playing field isn’t always even, but credit unions can attract new members, increase deposit volume, and remain viable without sacrificing ethics, standards, or community commitment.
NCUA’s 2024 Supervisory Priorities
April 19, 2024
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During this insightful session, Callahan’s industry analytics experts will break down three key focus areas for credit union leaders: liquidity, credit, and interest rate risk.
Fed Leaders Hope To Avoid Repeating The Mistakes Of The 1970s
April 9, 2024
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Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
For Good Governance, Make The Board Aware Of Liquidity Risk
March 25, 2024
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Credit unions are turning toward the Federal Reserve’s Bank Term Funding Program to mitigate liquidity pressure.
Interest Margins Are Up. ROA Is Not.
March 11, 2024
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Rising interest rates helped credit unions boost margins in 2023; however, increased provisions ate into ROA.
Looking For Deeper Insights? Consider The Median.
March 11, 2024
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The performance of the industry’s largest credit unions can skew averages; considering median data in performance analysis uncovers different insights.
Americans Are Less Financially Confident Than 5 Years Ago
March 11, 2024
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Despite building savings during the pandemic, less than half of Americans feel comfortable with their level of emergency savings today. Even that comfort is not evenly distributed.
Process Improvement Is Job No. 1 At Firefighters First
Five specialists embedded across various departments spot opportunities to improve workflow and the member experience.
The Buzz Explained: How Credit Unions Are Set To Triple Deposits In 2024
Hundreds of credit unions are changing their product roadmaps to increase deposit growth by using their community affinity and prioritizing digital experiences for millions of ...
Low Battery? These Credit Unions Can Help.
Rising electric vehicle usage has led some institutions to install electric vehicle charging stations at branches. The move could help both the planet and the ...
3 Ways Credit Unions Can Compete With Banks Without Cutting Into Margins
The playing field isn’t always even, but credit unions can attract new members, increase deposit volume, and remain viable without sacrificing ethics, standards, or community ...
NCUA’s 2024 Supervisory Priorities
During this insightful session, Callahan’s industry analytics experts will break down three key focus areas for credit union leaders: liquidity, credit, and interest rate risk.
For Good Governance, Make The Board Aware Of Liquidity Risk
Credit unions are turning toward the Federal Reserve’s Bank Term Funding Program to mitigate liquidity pressure.
Interest Margins Are Up. ROA Is Not.
Rising interest rates helped credit unions boost margins in 2023; however, increased provisions ate into ROA.
Looking For Deeper Insights? Consider The Median.
The performance of the industry’s largest credit unions can skew averages; considering median data in performance analysis uncovers different insights.
Americans Are Less Financially Confident Than 5 Years Ago
Despite building savings during the pandemic, less than half of Americans feel comfortable with their level of emergency savings today. Even that comfort is not ...
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Fed Leaders Hope To Avoid Repeating The Mistakes Of The 1970s