What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
ALM Poses An Existential Crisis For Credit Unions
July 24, 2023
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A run of bank failures in 2023 has forced all financial institutions to ask themselves whether they’re safer than troubled banks.
Navigating Liquidity In Testing Times: Insights From Leaders Credit Union
July 24, 2023
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The Tennessee cooperative uses a “balanced balance sheet approach” to ensure steady growth in lending and deposits.
The Cost Of Liquidity
July 24, 2023
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Credit unions have many ways to build liquidity, each with its own benefits and costs. Which option is right for your credit union?
Share Balances Post Lowest Annual Growth On Record
July 24, 2023
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Inflation has eased, but rebuilding a cushion of savings has proven difficult for many Americans.
As Deposit Growth Slows, Nonmember Deposits Surge
July 24, 2023
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An amended rule on public unit and nonmember shares provides new sources of liquidity for federally insured credit unions.
Preparing For The Open Banking Era
July 10, 2023
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Credit unions have a transformative opportunity to strengthen their position in the future of the financial services industry.
Credit Unions Increase Dividend Options To Keep Pace With Savings Alternatives
July 10, 2023
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Ongoing interest rate increases have driven credit unions to raise dividend payouts to keep funds in-house.
Revenue And Loan Originations Increase Alongside Credit Union Hiring
July 10, 2023
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Rate hikes and bank failures create concerns about market stability, but job numbers remain a beacon of optimism.
Consumers Are Shying Away From Fixed-Rate Mortgages
July 3, 2023
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As the market shifts and borrowing costs rise, adjustable-rate home loans are becoming popular once again.
Dividends Per Member Are On The Rise. So Are Member Relationships.
June 26, 2023
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First quarter data highlights how credit unions have an opportunity to extend a guiding hand to consumers who might not be prudently addressing their financial situation.
ALM Poses An Existential Crisis For Credit Unions
A run of bank failures in 2023 has forced all financial institutions to ask themselves whether they’re safer than troubled banks.
Navigating Liquidity In Testing Times: Insights From Leaders Credit Union
The Tennessee cooperative uses a “balanced balance sheet approach” to ensure steady growth in lending and deposits.
The Cost Of Liquidity
Credit unions have many ways to build liquidity, each with its own benefits and costs. Which option is right for your credit union?
Share Balances Post Lowest Annual Growth On Record
Inflation has eased, but rebuilding a cushion of savings has proven difficult for many Americans.
As Deposit Growth Slows, Nonmember Deposits Surge
An amended rule on public unit and nonmember shares provides new sources of liquidity for federally insured credit unions.
Preparing For The Open Banking Era
Credit unions have a transformative opportunity to strengthen their position in the future of the financial services industry.
Credit Unions Increase Dividend Options To Keep Pace With Savings Alternatives
Ongoing interest rate increases have driven credit unions to raise dividend payouts to keep funds in-house.
Revenue And Loan Originations Increase Alongside Credit Union Hiring
Rate hikes and bank failures create concerns about market stability, but job numbers remain a beacon of optimism.
Consumers Are Shying Away From Fixed-Rate Mortgages
As the market shifts and borrowing costs rise, adjustable-rate home loans are becoming popular once again.
Dividends Per Member Are On The Rise. So Are Member Relationships.
First quarter data highlights how credit unions have an opportunity to extend a guiding hand to consumers who might not be prudently addressing their financial ...
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MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?