Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Tackle Margin Compression By Transforming Your Lending Operations
August 4, 2024
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A digital loan origination system can revolutionize a credit union’s lending process by boosting efficiency, minimizing risk, and enhancing the borrower experience.
5 Graphs That Explain Loan Demand
August 4, 2024
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From sky-high housing prices to increased credit card spending and beyond, these are the prime factors influencing today’s lending landscape.
How One Credit Union Is Combatting The Lock-In Effect
August 4, 2024
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Wings Financial unlocked opportunity in its mortgage portfolio by drawing in members with a desirable rate and a few other perks.
Langley FCU Offers Financial Refuge For Struggling Savers
July 28, 2024
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The Virginia cooperative bucks the CD trend with a high-rate savings product aimed at members who need help building budgetary resiliency.
Navigating The Indirect Auto Loan Industry In A Competitive Market
July 28, 2024
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In this Q&A, CRIF Select President Jeremy Engbrecht explains how credit unions are navigating the competitive indirect auto loan industry.
Geofencing Gets A Modern Makeover At Northern Credit Union
July 15, 2024
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Five years after launching a successful mortgage digital campaign, the New York-based credit union has expanded into other business areas.
Empower Your Credit Union With Home Improvement Lending
July 2, 2024
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Home improvement loans help credit unions expand their service offerings, diversify their portfolio, and strengthen their member relationships.
GreenState Foundation Invests In Data To Improve Its Community
July 1, 2024
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A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Student Lending: The Gateway To Lifelong Member Relationships
June 24, 2024
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Private student loans are a gateway to significant cross-selling opportunities that give credit unions the chance to build meaningful relationships that last a lifetime.
Artificial Intelligence Yields Real Results For This Cooperative’s Short-Term Loan Product
June 24, 2024
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Application abandonment and manual overrides drop at First Financial of Maryland FCU after it introduces machine learning to fine-tune its product suite.
Tackle Margin Compression By Transforming Your Lending Operations
A digital loan origination system can revolutionize a credit union’s lending process by boosting efficiency, minimizing risk, and enhancing the borrower experience.
5 Graphs That Explain Loan Demand
From sky-high housing prices to increased credit card spending and beyond, these are the prime factors influencing today's lending landscape.
How One Credit Union Is Combatting The Lock-In Effect
Wings Financial unlocked opportunity in its mortgage portfolio by drawing in members with a desirable rate and a few other perks.
Langley FCU Offers Financial Refuge For Struggling Savers
The Virginia cooperative bucks the CD trend with a high-rate savings product aimed at members who need help building budgetary resiliency.
Navigating The Indirect Auto Loan Industry In A Competitive Market
In this Q&A, CRIF Select President Jeremy Engbrecht explains how credit unions are navigating the competitive indirect auto loan industry.
Geofencing Gets A Modern Makeover At Northern Credit Union
Five years after launching a successful mortgage digital campaign, the New York-based credit union has expanded into other business areas.
Empower Your Credit Union With Home Improvement Lending
Home improvement loans help credit unions expand their service offerings, diversify their portfolio, and strengthen their member relationships.
GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Student Lending: The Gateway To Lifelong Member Relationships
Private student loans are a gateway to significant cross-selling opportunities that give credit unions the chance to build meaningful relationships that last a lifetime.
Artificial Intelligence Yields Real Results For This Cooperative’s Short-Term Loan Product
Application abandonment and manual overrides drop at First Financial of Maryland FCU after it introduces machine learning to fine-tune its product suite.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.