What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
State In The Spotlight: Pennsylvania
December 1, 2016
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Besting national averages across various penetration and efficiency rates, financial cooperatives in the Keystone State are efficiently serving members and expanding books of business with their current staffing models.
State By State Growth Rates For 3Q 2016
November 30, 2016
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Credit union asset, loan, share, and member growth were strong in the third quarter of 2016, both for the industry and on a state-by-state level.
Targeted Marketing And Checking Account Design
November 28, 2016
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Five can’t-miss data points featured this week on CreditUnions.com.
One Size Fits None
November 22, 2016
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A multichannel marketing strategy yields success in a dual market.
Are You Working The Odds?
November 22, 2016
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Greater Nevada shares seven changes it has made over the past decade that have helped it succeed, no matter how the dice roll.
Earnings By The Numbers (2Q 2016)
November 21, 2016
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Total revenue for all credit unions topped $29 billion in the second half of 2016. Learn what happened with interest income, non-interest income, and ROA.
Rewards For Loyalty, Booms And Busts, And Credit Union Earnings
November 21, 2016
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Three can’t-miss data points featured this week on CreditUnions.com.
3 Takeaways From Trendwatch 3Q 2016
November 17, 2016
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Shares, member business loans, and the fallout from the Wells Fargo scandal. How did credit unions perform in the third quarter?
Credit Union Investments Defied Expectations In 3Q 2016
November 15, 2016
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With market uncertainty, it’s surprising to see a quarter-over-quarter and year-over-year increase in investments. Less surprising is the attraction of short-term investments.
Member Business Lending Grows In Third Quarter
November 15, 2016
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The industry sets new records as the portfolio tops $58 billion. The top 10 list spans the nation.
State In The Spotlight: Pennsylvania
Besting national averages across various penetration and efficiency rates, financial cooperatives in the Keystone State are efficiently serving members and expanding books of business with ...
State By State Growth Rates For 3Q 2016
Credit union asset, loan, share, and member growth were strong in the third quarter of 2016, both for the industry and on a state-by-state level. ...
Targeted Marketing And Checking Account Design
Five can't-miss data points featured this week on CreditUnions.com.
Are You Working The Odds?
Greater Nevada shares seven changes it has made over the past decade that have helped it succeed, no matter how the dice roll.
Earnings By The Numbers (2Q 2016)
Total revenue for all credit unions topped $29 billion in the second half of 2016. Learn what happened with interest income, non-interest income, and ROA.
Rewards For Loyalty, Booms And Busts, And Credit Union Earnings
Three can't-miss data points featured this week on CreditUnions.com.
3 Takeaways From Trendwatch 3Q 2016
Shares, member business loans, and the fallout from the Wells Fargo scandal. How did credit unions perform in the third quarter?
Credit Union Investments Defied Expectations In 3Q 2016
With market uncertainty, it’s surprising to see a quarter-over-quarter and year-over-year increase in investments. Less surprising is the attraction of short-term investments.
Member Business Lending Grows In Third Quarter
The industry sets new records as the portfolio tops $58 billion. The top 10 list spans the nation.
Browse Topics
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.