What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Callahan’s Guide To The 2023 World Series
October 27, 2023
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Will it be the D-Backs or Rangers in this year’s Fall Classic? Callahan’s credit union data could have the answer.
Lessons In Liquidity: How 2 Sunbelt Cooperatives Attract Deposits
October 23, 2023
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Checking and certificate accounts raise cash for lending and support liquidity needs at Credit Union West and Texas Trust.
7 Tips To Straighten Out Vendor Management
October 23, 2023
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My Community Credit Union saved $2 million by renegotiating its contracts. Now it shares how other credit unions can do the same.
Consumers Give The Economy Two Thumbs Down
October 17, 2023
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Increased pessimism — and credit card balances — present credit unions with the opportunity to help members improve their financial wellbeing.
How MSUFCU Saw 2x Deposit Growth
October 16, 2023
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A new solution allows credit unions to reach young, motivated, prospective members, and offers cash rewards to members for positive financial behavior, including increasing savings and paying off debt.
Deposits Remain The Foundation Of The Member-Credit Union Relationship.
October 16, 2023
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Cooperatives would do well to educate and support their members through budgeting and savings plans to foster financial stability throughout the community.
Member Dividends Reach 14-Year High
October 16, 2023
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Strong certificate demand and higher cost of funds boosted annual dividends per member to $153 in the second quarter. What’s happening in other member engagement metrics?
BCU Builds National Reach One Relationship At A Time
October 9, 2023
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The Illinois-based cooperative built its business around meeting the needs of some of Americas most admired companies. Deep relationships, diverse products, and a focus on financial wellbeing have helped BCU grow into one of the nation’s largest credit unions.
Overdraft Fees Weigh On Members In The Second Quarter
October 9, 2023
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Rising expenses caused members to pay more in non-sufficient funds and overdraft fees in the second quarter, but it varies by region.
Top-Line Revenue Expands At U.S. Credit Unions
October 9, 2023
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Credit unions added high-yielding loans to their balance sheets during the second quarter; however, higher funding costs offset some of these gains.
Callahan’s Guide To The 2023 World Series
Will it be the D-Backs or Rangers in this year's Fall Classic? Callahan's credit union data could have the answer.
Lessons In Liquidity: How 2 Sunbelt Cooperatives Attract Deposits
Checking and certificate accounts raise cash for lending and support liquidity needs at Credit Union West and Texas Trust.
7 Tips To Straighten Out Vendor Management
My Community Credit Union saved $2 million by renegotiating its contracts. Now it shares how other credit unions can do the same.
Consumers Give The Economy Two Thumbs Down
Increased pessimism — and credit card balances — present credit unions with the opportunity to help members improve their financial wellbeing.
How MSUFCU Saw 2x Deposit Growth
A new solution allows credit unions to reach young, motivated, prospective members, and offers cash rewards to members for positive financial behavior, including increasing savings ...
Deposits Remain The Foundation Of The Member-Credit Union Relationship.
Cooperatives would do well to educate and support their members through budgeting and savings plans to foster financial stability throughout the community.
Member Dividends Reach 14-Year High
Strong certificate demand and higher cost of funds boosted annual dividends per member to $153 in the second quarter. What’s happening in other member engagement ...
BCU Builds National Reach One Relationship At A Time
The Illinois-based cooperative built its business around meeting the needs of some of Americas most admired companies. Deep relationships, diverse products, and a focus on ...
Overdraft Fees Weigh On Members In The Second Quarter
Rising expenses caused members to pay more in non-sufficient funds and overdraft fees in the second quarter, but it varies by region.
Top-Line Revenue Expands At U.S. Credit Unions
Credit unions added high-yielding loans to their balance sheets during the second quarter; however, higher funding costs offset some of these gains.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.