Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
Banking On Values In A Crowded Montana Market
August 8, 2022
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Clearwater Credit Union is growing rapidly by embracing values-based banking and characteristics of life unique to Big Sky Country.
Introducing New Efficiencies In The Back-Office Mortgage Process
August 8, 2022
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How outsourcing with Servion Mortgage is gaining new functionalities that will help its partners speed up their mortgage lending while reducing the risk of losing the business.
How Credit Unions Are Coping With Surging Mortgage Rates (Part 2)
August 8, 2022
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With the market shifting and buyers becoming choosier about their lenders, credit unions across the country are shifting how they approach mortgage lending.
How Credit Unions Are Coping With Surging Mortgage Rates (Part 1)
August 1, 2022
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Some underwriting and belt-tightening, staffing and product changes are part of the response as swiftly rising rates roil the housing market.
Filling Your Mortgage Pipeline By Marketing To Millennials
August 1, 2022
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The market Is changing rapidly, and young adults now have more spending power than any other demographic. Here’s how to harness It to help grow your credit union and Increase home ownership among this market segment.
Hedging In An Unpredictable Market: Getting Started With Commercial Lending
August 1, 2022
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Learn how hedging can help both your credit union and your business borrowers mitigate risk and maximize benefits in an unpredictable market. Plus, tips to get started.
Remaining Competitive Through Digital Lending
August 1, 2022
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Credit union lending is expected to continue to grow for at least the remainder of this year, but institutions need a digital-first solution if they hope to compete.
What’s Next for the Housing Market?
August 1, 2022
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The U.S. is experiencing a shortage of homes amid record demand, which is likely to have an impact on mortgage lending moving forward.
Mortgage Slowdown Cuts Origination Fees In Half
August 1, 2022
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Income from mortgage originations and servicing were down from one year ago following slowdowns in sales and refinancing.
How Canopy Credit Union Uses Personal Loans To Improve Members’ Financial Lives
August 1, 2022
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A one-day-only promotion that mixes financial counseling with loan growth opportunities has been a roaring success since it was introduced two years ago.
Banking On Values In A Crowded Montana Market
Clearwater Credit Union is growing rapidly by embracing values-based banking and characteristics of life unique to Big Sky Country.
Introducing New Efficiencies In The Back-Office Mortgage Process
How outsourcing with Servion Mortgage is gaining new functionalities that will help its partners speed up their mortgage lending while reducing the risk of losing ...
How Credit Unions Are Coping With Surging Mortgage Rates (Part 2)
With the market shifting and buyers becoming choosier about their lenders, credit unions across the country are shifting how they approach mortgage lending.
How Credit Unions Are Coping With Surging Mortgage Rates (Part 1)
Some underwriting and belt-tightening, staffing and product changes are part of the response as swiftly rising rates roil the housing market.
Filling Your Mortgage Pipeline By Marketing To Millennials
The market Is changing rapidly, and young adults now have more spending power than any other demographic. Here's how to harness It to help grow ...
Hedging In An Unpredictable Market: Getting Started With Commercial Lending
Learn how hedging can help both your credit union and your business borrowers mitigate risk and maximize benefits in an unpredictable market. Plus, tips to ...
Remaining Competitive Through Digital Lending
Credit union lending is expected to continue to grow for at least the remainder of this year, but institutions need a digital-first solution if they ...
What’s Next for the Housing Market?
The U.S. is experiencing a shortage of homes amid record demand, which is likely to have an impact on mortgage lending moving forward.
Mortgage Slowdown Cuts Origination Fees In Half
Income from mortgage originations and servicing were down from one year ago following slowdowns in sales and refinancing.
How Canopy Credit Union Uses Personal Loans To Improve Members’ Financial Lives
A one-day-only promotion that mixes financial counseling with loan growth opportunities has been a roaring success since it was introduced two years ago.
Browse Topics
How APL FCU Builds A Board Succession Pipeline
Aaron Passman
Two programs for aspiring volunteers are building a steady pipeline of ready-to-step-in leaders that trickles up to the director level.
How 2 Credit Unions Reduce Recidivism 1 Class At A Time
Savana Morie
Royal and American 1 credit unions share how their educational programs ensure incarcerated people are reentry ready.
How Super-Prime Borrowers Strengthen Both Margin And Membership
Callahan & Associates
Double‑digit net returns meet reliable credit performance when credit unions build a pipeline of high‑value members primed for deposits and engagement.
A New Leadership Team Focuses On Organic Growth At Verve
Aaron Passman
After years of merger-driven gains, a new senior leadership team and sales culture at Verve is powering a push for organic growth.
Georgia United Turns The Tide On Membership Growth
Aaron Passman
After years of declining membership, a new growth strategy and snappy catch phrase is paying off for the southern credit union.
How A Florida Credit Union Rebuilt Retention After The Great Resignation
Marc Rapport
Longer onboarding, focus groups, and peer leadership help Community First retain strong employees year after year.
What’s In A Name: Chief Efficiency Officer
Savana Morie
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line fixes into bottom-line wins.
How SWBC’s Contact Center Solutions Help Financial Institutions Stay Connected
Callahan & Associates
Delivering human-centered service in a digital world is no longer a luxury for credit union contact centers — it’s a necessity.
Amanda Garabedian On Leadership
Savana Morie
The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.